Del Monte Foods appoints William Pearce Chief Marketing Officer

Del Monte Foods appoints William Pearce Chief Marketing Officer

Del Monte Foods appoints William Pearce Chief Marketing Officer

Del Monte Foods Co., which produces and distributes food and pet products, said Wednesday it appointed William D. Pearce as senior vice president and chief marketing officer, effective immediately.

Pearce, 45, previously served as chief marketing officer at Taco Bell, which is owned by Yum Brands Inc.

The position is a newly created, the company said. Apurva Mody, senior vice president of consumer products, and Jeff Watters, senior vice president of pet products, will leave Del Monte after a transition period.

The company also said it will centralize all marketing functions in San Francisco, relocating about 100 marketing positions from Pittsburgh to San Francisco.

The relocation is expected to be completed in about a year. The company said it will begin saving costs annually from the move in fiscal 2010.

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